Color Wow Root Cover Up - Light Brown

The Color Wow Root Cover Up is water resistant and is designed to last from the moment you apply it until your next shampoo.

No, for best results and optimal adhesion, apply the Root Cover Up only to completely dry hair.

The formula is designed to adhere well to the hair without being sticky or oily. Once applied and set, transfer is minimal. However, as with any powder product, excessive rubbing or touching, especially before it's fully settled, could potentially cause some transfer. Avoid going to bed with freshly applied product if you are concerned.

Yes, the Color Wow Root Cover Up is formulated without waxes or dyes and is designed to be gentle. It is also a cruelty-free product. If you have known sensitivities, a patch test is always recommended.

Select the shade that most closely matches your existing hair color at the root. This 'Light Brown' shade is intended for light brown hair. The multi-dimensional pigments help it blend naturally with various light brown tones.

Yes, you can build up coverage by applying the product in thin layers. Start with a light application and add more if needed, blending thoroughly after each layer, to achieve your desired intensity and coverage.

Ensure you've selected the correct shade that matches your hair color. Apply sparingly in thin layers and blend well using the brush, rather than applying a thick layer at once. Using the smaller end of the brush for precise areas and the larger end for blending can help.

Verify that your hair is completely dry before application. Oily or damp hair can reduce adherence. Also, avoid excessive touching or brushing of the treated area after application, as this can dislodge the powder. Ensure enough product is applied to cover the root effectively.

While designed to adhere, allow the product a moment to set after application. Avoid running fingers through the treated area immediately. If persistent, consider using a light hold hairspray over the area after application to further lock it in, though this is usually not necessary.

Press the brush firmly but gently into the powder to pick up enough product. For hair application, use short, soft strokes, rather than sweeping motions. Ensure the brush is clean and free of oil or residue from previous uses.