John Frieda Violet Crush Intensive Purple Shampoo - 250 ml

This intense purple shampoo for blonde hair eliminates brassy yellow tones in just one use*. With ...

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Product Information

Full details

This guide is for individuals with blonde hair looking to combat yellow and brassy tones. The key benefit is its ability to neutralize unwanted brassiness and revive cool blonde shades in just one use. A potential caveat is that it's designed for weekly or as-needed use, not daily. The John Frieda Violet Crush Intensive Purple Shampoo is formulated with Crushed Violet Pigments and Pro-Vitamin B5 to effectively tone blonde hair, restoring a soft, cool blonde while nourishing strands.

All features

Age Groupadult
GenderUnisex
Model Part Number860971
BrandJohn Frieda

Extended Product Information

FAQs

How often should I use the Violet Crush Intensive Purple Shampoo?

This shampoo is designed for weekly use or as needed to combat brassiness. Avoid daily use, as it may lead to over-toning or dryness.

Can I use this on color-treated blonde hair?

Yes, it is safe for color-treated blonde hair to help maintain cool tones. However, always patch test if you have concerns.

What does 'Crushed Violet Pigments' do?

These pigments are key to neutralizing yellow tones. They work by depositing violet color onto the hair, which counteracts the yellow, resulting in a cooler blonde shade.

Is this shampoo suitable for dark blonde or light brown hair?

It is primarily formulated for blonde hair. While it may offer some toning benefits on very light brown hair, its effectiveness is most pronounced on blonde shades.

Does this shampoo contain sulfates?

The product information states it is free from silicone, ammonia, and peroxide. While sulfates are not explicitly mentioned as excluded, many toning shampoos aim for gentler formulas. For specific ingredient lists, refer to the product packaging.

What is the difference between this and a regular blonde shampoo?

Regular blonde shampoos might offer gentle toning or brightening. This 'Intensive' version contains a higher concentration of violet pigments for a more potent and immediate correction of brassy yellow tones.

Can I use this shampoo with other John Frieda products?

Yes, this shampoo is designed to complement other John Frieda hair care products, particularly those in their blonde or color-treated ranges. Using the entire routine, including the mask, can enhance results.

Troubleshooting

Hair appears too purple or grey

This can happen if the shampoo was left on for too long or used too frequently. Reduce the leave-on time or frequency of use. Rinse thoroughly with cool water.

Yellow tones are still visible

Ensure the shampoo was applied evenly and lathered well. For stubborn tones, you may need to increase the leave-on time slightly (within recommended limits) or use it more frequently. Double-check that the hair is fully saturated.

Hair feels dry after use

Purple shampoos can be drying for some. Always follow with a moisturizing conditioner. Consider alternating with a hydrating shampoo if dryness persists. Ensure you are not using it more often than recommended.

Pros and Cons

Pros

  • Effectively neutralizes brassy and yellow tones.
  • Restores cool, vibrant blonde color in one wash.
  • Nourishing ingredients help maintain hair health.
  • Vegan formula free from common harsh chemicals.
  • Simple to use for targeted toning.

Cons

  • Best used weekly or as needed, not for daily cleansing.
  • Can potentially over-tone if left on too long or used too frequently.
  • May not be suitable for very dark or color-treated hair seeking warmth.
  • Effectiveness can vary based on the initial shade of blonde.

Setup, Compatibility & Care

Setup: No special setup is required. This is a ready-to-use shampoo.

Compatibility: Suitable for all adult users with blonde hair seeking to eliminate yellow and brassy tones. It is vegan and free from silicone, ammonia, and peroxide.

Care Instructions:

  1. Wet hair thoroughly.
  2. Apply the shampoo and lather, focusing on areas with yellow tones.
  3. Leave on for the recommended time (typically 3-5 minutes, but always check product packaging for precise instructions).
  4. Rinse thoroughly.
  5. Follow with a conditioner, preferably one suited for blonde or color-treated hair.
  6. Use weekly or as needed to maintain tone.

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