John Frieda Frizz Ease Infinite Smooth Shampoo - 250 ml

While formulated to be gentle, daily use depends on your hair type and condition. For most users, using it a few times a week or alternating with another shampoo is sufficient. Listen to your hair's needs.

Yes, the SLS/SLES sulphate-free formula is gentle and safe for colour-treated hair, helping to preserve hair colour.

Buildup refers to the accumulation of styling products, minerals from hard water, or excess sebum on the hair and scalp that can make hair look dull and feel heavy.

The shampoo works by smoothing the hair cuticle, which allows light to reflect more evenly, thus enhancing natural shine and giving hair a healthy-looking gloss.

The claim is based on laboratory testing of the product's performance. Individual results may vary based on hair type and condition.

The bottle is made with 49% recycled plastic.

This product is available at major drugstores, supermarkets, and online retailers that carry John Frieda products.

Ensure you are rinsing thoroughly. For finer hair types, try using a smaller amount of shampoo or focusing application on the mid-lengths and ends, avoiding the scalp.

For persistent frizz, try using the shampoo in conjunction with a matching Frizz Ease conditioner or styling product. Ensure hair is fully dried and styled as desired.

Sulphate-free shampoos often lather less than traditional shampoos. This does not affect their cleaning efficacy. Ensure hair is thoroughly wet before applying.

Although formulated to be gentle, discontinue use if irritation persists. Consult a dermatologist if the issue is severe.