John Frieda Moisturising Shampoo Highlight Activate - 175ml

While it is a moisturizing shampoo, it is recommended to use it as needed based on your hair's dryness and highlighting needs. For some, daily use might be too much; for others with very dry hair, it might be beneficial. Listen to your hair's response.

The shampoo is designed to enhance blonde tones. For very light or platinum blonde hair, test a small section first to ensure it does not inadvertently add unwanted warmth or alter the shade. It is safe for color-treated hair.

The formula contains ingredients that work to gently lift and enhance existing lighter strands, bringing out their natural brightness and making them appear more vibrant without necessarily adding artificial color.

This shampoo is designed to enhance existing highlights and tones, not to significantly lighten natural blonde hair. It focuses on moisturizing and bringing out the vibrancy of lighter strands.

This shampoo combines the moisturizing benefits for dry hair with a specific 'highlight activating' formula to enhance blonde tones, offering a dual benefit tailored for blonde hair.

Yes, the product is unisex and suitable for any adult looking to moisturize dry blonde hair and enhance highlights.

Ensure you are rinsing thoroughly. If dryness is mild, try using a smaller amount of shampoo or alternating with a lighter moisturizing shampoo.

Results can vary based on natural hair color and existing highlights. Continue use for several weeks to observe cumulative effects. Ensure hair is properly hydrated overall.

Dry hair can sometimes absorb the initial lather. Try wetting your hair thoroughly before applying the shampoo, or use a slightly larger amount.