Max Factor Colour Elixir Lipstick - Purple

The Max Factor Colour Elixir Lipstick offers a smooth, hydrating finish that feels comfortable on the lips.

Yes, it is developed to give moisture that lasts, offering a hydrating finish and preventing dryness.

While designed for lasting moisture and intense color, the duration of wear can vary depending on activities like eating and drinking. Reapplication may be needed throughout the day for optimal vibrancy.

The Mulberry shade (130) is a versatile purple-toned color. Its appearance can vary slightly depending on individual skin tone and natural lip pigmentation. It generally complements a wide range of complexions.

Yes, pairing the Max Factor Colour Elixir Lipstick with a coordinating lip liner is recommended for more precise application, to define your lip shape, and to potentially extend wear.

Store the lipstick in a cool, dry place away from direct sunlight and extreme heat to maintain its quality and prevent melting or changes in texture. Always ensure the cap is securely closed after each use.

Lipstick shades can vary based on individual lip pigmentation and skin tone. Try swatching the color on your wrist first to see its true undertone, or layer it over a neutral lip primer to minimize the impact of your natural lip color.

For extended wear, ensure your lips are prepped (exfoliated and moisturized). Applying a matching lip liner underneath as a base can also help the color adhere longer. Blotting between layers can also improve longevity.

While designed to be hydrating, ensure your lips are well-hydrated before application. Exfoliate regularly to remove dead skin cells, and apply a good lip balm before lipstick, allowing it to absorb fully before blotting off any excess prior to lipstick application.

This can often be prevented by using a lip liner to create a barrier around your lip line. You can also lightly powder around your lips with a translucent setting powder after applying lipstick to help set the edge.