On Cloudsurfer Max - White - UK 10

It's best suited for runners who prioritize maximum cushioning and comfort for daily training, long runs, and recovery jogs. Its design also benefits those looking for a smooth, propulsive ride.

CloudTec Phase is On's innovative midsole technology that uses computer-optimized clouds to collapse sequentially as you land, creating a smooth, forward-rolling sensation and enhancing propulsion.

The increased stack height of softer Helion foam provides superior impact absorption, reducing stress on your joints and muscles, leading to greater comfort and less fatigue, especially over longer distances.

Despite its maximum cushioning, the shoe features an engineered mesh upper and thoughtful design focused on lightness, aiming to deliver comfort without excessive weight.

The On Cloudsurfer Max has a 6mm heel offset, which is considered a moderate drop, suitable for a wide range of foot strikes and running preferences.

While designed primarily for comfort and daily training, some runners may find them suitable for longer races where maximum cushioning is desired. However, On offers lighter, more race-specific models for pure speed.

The lifespan of running shoes varies depending on individual usage, running style, and terrain. Generally, running shoes are recommended to be replaced every 300-500 miles, or when you notice a significant decrease in cushioning or support.

Check your sizing. Ensure you've tried different lacing techniques. The flat knit collar is designed for a secure fit, but personal preference for tightness varies.

Allow for an adaptation period as you break in new shoes. Ensure your socks are appropriate. If discomfort persists, reassess if the shoe's cushioning profile and stack height align with your foot mechanics and running style. Consult a running specialist if pain continues.

Clean immediately with a mild soap and cold water solution using a soft brush or cloth. Air dry thoroughly. Regular cleaning prevents build-up.