Virtue Volumizing Primer - 150ml
Builds - Lifts - Sets. Create the perfect foundation for style and build just the right amount of ...Builds - Lifts - Sets. Create the perfect foundation for style and build just the right amount of natural volume with this lightweight priming spray. Virtue Volumizing Primer is a weightless spray formulated to build volume and create the perfect foundation for style. This light mist works to create memory at the root and architect your style for all-day hold. Our unique formula also protects against heat and environmental damage while mending fine hair prone to breakage with our exclusive Alpha Keratin 60kuprotein. It's suitable for all hair types. Formulated with our revolutionary Alpha Keratin 60kuprotein, this lightweight primer allows you to build your dream style without any stickiness or build-up. It gives fine or flat hair a pre-styling boost and works to strengthen the hair over time using our proprietary keratin, leaving hair lustrous and shiny. TEST RESULTS - After one application, 96% of women felt hair had instant volume; lightweight, buildable hold; and was easier to style. - 8 hours after first application, 94% of women said their style bounced back and restyled easier. - After only 3 uses, 100% of women felt their hair was less limp. - With continued use, 98% of women said hair had flexible bounce, was healthier looking, and less dull. Consumer perception study conducted on 50 respondents after 5 uses/one week. MORE INFORMATION Our brand is free of sulfates, parabens, phthalates, synthetic colors and dyes. Gluten free. Cruelty free. NOTES A revitalizing citrus floral blend of leafy greens, flowers, and fruit, including white pear notes, stimulating spearmint leaf, and bright, lemon essential oils. Volumise lacklustre locks with the VIRTUE Volumising Primer. This lightweight spray adds body to limp strands, building texture to help the hair appear thicker. A primer to your other hair treatments, this weightless formula volumizes strands without leaving any stickiness or build up. Enriched with the brand’s signature Alpha Keratin 60ku® protein, the formula helps to reinforce the hair’s natural barriers, strengthening and repairing brittle strands. This protein also safeguards the hair against heat damage and environmental aggressors, keeping the hair healthy and lustrous. Transform your locks with this nourishing formula. Paraben-free. Vegan. Colour-safe. A must-have, multi-tasking primer, this easy-to-use spray effortlessly builds volume at the root that will help your finished style last for days and days! Not only does this work as an ingenious styler, Virtue’s Volumizing Primer also protects hair against heat and environmental damage throughout the day and their hero ingredient, Alpha Keratin 60ku protein helps to mend and prevent hair from breaking and further damage as it seeks out broken bonds and heals them by filling breakages.
Best current price£40.00from Cult Beauty UK
Best offers
Shopping.co.uk recommended and popular offers
Cult Beauty UK£40.00Visit shop ›VIRTUE Volumising Primer 150ml
Visit shop ›
Sephora£40.00Visit shop ›Virtue Volumizing Primer - Volumizing Hair Care Product 150 Ml
Visit shop ›
