This hydrating, weightless foundation masterfully diffuses the line between makeup and skin. It of...This hydrating, weightless foundation masterfully diffuses the line between makeup and skin. It offers 24-hour wear and natural-looking coverage so undetectable, they'll think you were BORN THIS WAY. The foundation features a natural finish, 24-hour hydration, is transfer resistant, waterproof, color true for 24 hours, and is sweat & humidity proof. It is also all-day fadeproof, reduces the appearance of pores, improves the appearance of skin tone, is crease-proof, non-caking, non-poring, non-streaking, and photo friendly. This product is also vegan. Powered by brightening alpine rose and hydrating hyaluronic acid, this makeup bag essential offers a comfortably matte finish that's both flexible and holds incredible staying power.
Too Faced (Nude) Born This Way Oil-Free Foundation 1.0Oz/30Ml New In BoxFree delivery in 1–3 days£31.99Visit shop →
Too Faced (Nude) Born This Way Oil-Free Foundation 1.0Oz/30Ml New In BoxFree delivery in 1–3 days£31.99Visit shop →
Too Faced Born This Way Natural Finish Longwear Liquid Foundation | Medium-To-Full Coverage | Hydrating + Oil Free 1.01 Fl. Oz.Free delivery in 1–3 days£35.84Visit shop →
Too Faced Born This Way Natural Finish Longwear Liquid Foundation | Medium-To-Full Coverage | Hydrating + Oil Free 1.01 Fl. Oz.Free delivery in 1–3 days£36.96Visit shop →
Too Faced Born This Way Natural Finish Longwear Liquid Foundation | Medium-To-Full Coverage | Hydrating + Oil Free 1.01 Fl. Oz.Free delivery in 1–3 days£37.80Visit shop →
CosmetifyToo Faced Born This Way Luminous Oil-Free Medium-To-Full Coverage Foundation Swan
Too Faced Born This Way Foundation 30Ml MochaFree delivery in 1–3 days£38.00Visit shop →
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Product Information
Full details
For individuals seeking a flawless yet natural complexion, the Too Faced Born This Way Foundation in Cocoa delivers undetectable, hydrating coverage that lasts up to 24 hours. Its key benefit is creating a 'born this way' skin look with advanced resistance to transfer, water, sweat, and humidity. A crucial tip for optimal results is ensuring precise shade matching for seamless integration with your skin tone.
All features
Model Part Number
191028
Brand
Too Faced
Extended Product Information
FAQs
Is Too Faced Born This Way Foundation suitable for all skin types?
Yes, its hydrating, weightless, non-caking, and non-streaking formula is generally suitable for most skin types, including normal, combination, and dry skin. Those with oily skin may wish to use a mattifying primer and setting powder for extended oil control.
How do I ensure I pick the correct shade?
For the most accurate shade match, it's recommended to swatch the foundation on your jawline in natural light. Allow it to set for a few minutes before deciding if it blends seamlessly into your skin without looking too light or too dark.
Can I build up the coverage with this foundation?
Yes, the Born This Way Foundation offers buildable coverage. Start with a light layer for a natural look, then apply additional small amounts to areas where more coverage is desired, blending each layer thoroughly.
Is this foundation truly waterproof and transfer-resistant?
Based on the product description, it is formulated to be waterproof, transfer-resistant, sweat-proof, and humidity-proof, designed to maintain its integrity throughout the day and in various conditions.
Does this foundation contain SPF?
The provided product information does not indicate that this specific foundation variant contains SPF. If sun protection is desired, it is recommended to apply a separate broad-spectrum sunscreen underneath your foundation.
How should I remove this long-wearing foundation?
Due to its long-wearing and resistant properties, it's best to use a dedicated makeup remover, cleansing oil, or balm. Massage it gently into your skin to break down the foundation, then rinse thoroughly and follow with your regular cleanser.
Troubleshooting
Foundation appears streaky or uneven.
Ensure your skin is properly prepped with moisturizer. Apply the foundation in thin layers, blending thoroughly with a damp sponge or a dense foundation brush. Blend outwards from the center of your face.
Foundation looks cakey or heavy.
You might be using too much product. Start with a smaller amount and build coverage as needed. Ensure your skin is well-hydrated, as dry skin can make foundation appear heavier. Blend meticulously.
Foundation doesn't last the full 24 hours.
For maximum wear, apply a primer before foundation and set your finished look with a setting powder or setting spray, especially in areas prone to oiliness or creasing.
The shade 'Cocoa' doesn't match my skin perfectly.
Foundation shades can vary. For an ideal match, try mixing a small amount with a lighter or darker foundation you already own to customize the shade. Alternatively, consider exploring other shades in the Born This Way range for a closer match.
Product is not dispensing from the pump.
Ensure the pump is fully primed by pressing it down several times until the product flows. If it's a new bottle, air bubbles can sometimes block the dispenser initially. If still no product, check for any dried product blocking the nozzle and gently clean it.
Pros and Cons
Pros
Exceptional Longevity: Provides reliable 24-hour wear, resisting fading and creasing.
Natural, Skin-Like Finish: Delivers coverage that looks like real skin, not heavy makeup.
High Resistance: Transfer-resistant, waterproof, sweat-proof, and humidity-proof for dependable performance.
Skin-Enhancing Benefits: Reduces the appearance of pores and improves skin tone.
Hydrating and Comfortable: Weightless formula ensures comfortable wear without caking or streaking.
Photo-Friendly: Designed to perform well under camera flashes and various lighting conditions.
Vegan Formula: A conscious choice for those preferring vegan beauty products.
Cons
Shade Matching Required: Achieving the 'undetectable' look relies heavily on selecting the perfect shade for your skin.
Coverage Expectation: While offering natural-looking coverage, those seeking very high, full coverage might need to layer or use a different product.
Setup, Compatibility & Care
Setup (Initial Use)
Shake Well: Before each use, gently shake the bottle to ensure the formula is well-mixed.
Pump Activation: For first-time use, you may need to pump the dispenser a few times until the product starts to flow.
Patch Test (Recommended): If you have sensitive skin or are new to the product, apply a small amount to an inconspicuous area (like behind the ear) and wait 24 hours to check for any adverse reactions.
Compatibility
Skin Types: The hydrating, non-caking, non-streaking, and non-poring properties suggest compatibility with a wide range of skin types, including normal, combination, and dry skin. Oily skin types may benefit from a setting powder to enhance oil control.
Vegan-Friendly: Suitable for users who prioritize vegan cosmetic products.
Care & Maintenance
Storage: Store the foundation bottle upright in a cool, dry place away from direct sunlight to maintain product integrity and longevity.
Hygiene: Always apply foundation with clean tools (brushes, sponges) or clean hands to prevent bacterial contamination.
Cap Securely: After each use, ensure the cap is securely fastened to prevent air exposure and drying out of the product.