Farrow & Ball Dead Flat - Red

Designed for walls, woodwork, and even metal, the Farrow & Ball Dead Flat Paint is perfect for hal...

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Farrow & BallFarrow & Ball Preference Red 750 ml Dead Flat No. 297
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£34.00
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HomebaseFarrow & Ball Dead Flat Preference Red Matt Paint 2.5L
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Product Information

Full details

This guide is for homeowners and designers seeking a rich, durable paint finish with a vintage aesthetic. The Farrow & Ball Dead Flat Paint in Preference Red offers a deep, luxurious red hue ideal for high-traffic interior spaces like hallways and living rooms, providing a scuff-resistant and cleanable surface. A key caveat is its unique dead flat finish, which requires careful application to avoid lap marks.

All features

ColourRed
Model Part NumberNo. 297
BrandFarrow & Ball

Extended Product Information

FAQs

What surfaces can Farrow & Ball Dead Flat Paint be used on?

It is designed for interior walls, woodwork, and metal surfaces.

How do I achieve the best finish with this paint?

Proper surface preparation, thorough stirring, and maintaining a wet edge during application are key to achieving an even, smooth finish without lap marks.

Is this paint washable?

Yes, it is scuff-resistant and can be cleaned with a soft, damp cloth. Avoid abrasive cleaners.

What is the difference between Dead Flat and other Farrow & Ball finishes?

Dead Flat has the lowest sheen level, offering a deep, matte appearance. Other finishes like Estate Emulsion or Modern Emulsion have higher sheens.

Can I use this paint in a bathroom or kitchen?

While durable, it is best suited for low-moisture areas like hallways and living rooms. For high-moisture areas, consider Estate Emulsion or Modern Emulsion.

How much paint do I need?

Coverage varies, but typically around 10-12 square meters per litre per coat. Check the product tin for precise coverage information.

What colours are available in the Dead Flat finish?

Farrow & Ball offers a wide range of colours in the Dead Flat finish, including this Preference Red.

Troubleshooting

Paint appears streaky or shows lap marks

Ensure you are working in manageable sections, maintaining a wet edge throughout application. Stir the paint frequently and use a high-quality brush or roller. Avoid stopping and starting mid-wall.

Uneven colour finish

This can occur if the paint is not stirred sufficiently or if application is inconsistent. Ensure thorough stirring before and during use. Apply paint evenly with consistent brush/roller strokes.

Paint is difficult to clean

While generally easy to clean, the dead flat finish is delicate. Use only a soft, damp cloth and gentle pressure. Avoid abrasive cleaners or tools.

Poor adhesion

Ensure the surface was properly prepared and primed. Remove all dust, grease, and loose paint before application. Use an appropriate Farrow & Ball primer for the surface type.

Pros and Cons

Pros

  • Provides an exceptionally matte, velvety finish.
  • Highly durable and resistant to scuffing.
  • Easy to clean, making it practical for everyday use.
  • Suitable for a variety of interior surfaces.
  • Deep and rich 'Preference Red' colour.
  • Aesthetically pleasing vintage look.

Cons

  • The dead flat finish can be prone to showing brush marks if not applied carefully.
  • May require more thorough surface preparation than other paint types.
  • Not suitable for exterior use.
  • Drying time may be longer compared to quick-dry formulas.
  • Can be more expensive than standard emulsions.

Setup, Compatibility & Care

Surface Preparation: Ensure all surfaces are clean, dry, and free from dust, grease, and any loose or flaking material. For previously painted surfaces, lightly sand them and wipe clean. For new or bare surfaces, apply an appropriate primer recommended by Farrow & Ball.

Compatibility: This paint is suitable for interior walls, woodwork, and metal. Always test on a small, inconspicuous area first to ensure compatibility with your specific surface and desired outcome.

Application: Stir the paint thoroughly before and during use. Apply with a good quality brush or roller. For the best results and to avoid lap marks, work in manageable sections, maintaining a wet edge. Two coats are typically recommended.

Care: To clean, use a soft damp cloth. Avoid abrasive cleaners or excessive scrubbing, which can damage the delicate dead flat finish.

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