98% naturally derived* silicone free shampoo with Abyssinian oil gently cleanses and weightlessly ...98% naturally derived* silicone free shampoo with Abyssinian oil gently cleanses and weightlessly nourishes all hair types while infusing it with a calming aroma with 25 pure flower and plant essences. *From plants, non-petroleum minerals or water. A 95% naturally derived silicone-free shampoo gently cleanses hair and provides weightless long-lasting nourishment. Formulated with Abyssinian Oil, this shampoo smooths each strand for a sleek and polished finish. Treat your tresses to the Aveda Shampure Nurturing Shampoo, a moisturising formula created with 25 pure flower and plant essences. The lightweight yet powerful cleanser gently lifts away dirt, excess oil and impurities whilst replenishing intense hydration to maintain a healthy scalp and hair environment.
Designed for all hair types, Aveda Shampure Nurturing Shampoo offers a gentle, silicone-free cleansing experience that weightlessly nourishes hair, leaving it soft and manageable. Its distinguishing feature is the calming aroma derived from 25 pure flower and plant essences, providing a soothing sensory experience during use. While exceptionally mild and suitable for daily use, users sensitive to natural fragrances should be aware of its distinct botanical scent.
All features
Age Group
adult
Gender
Unisex
Series
Shampure
Brand
Aveda
Extended Product Information
FAQs
Is Aveda Shampure Nurturing Shampoo suitable for color-treated hair?
Yes, its gentle, silicone-free formula is designed to be mild enough for color-treated hair, helping to maintain color vibrancy by cleansing without harsh stripping agents. However, for specific concerns, a dedicated color-safe product might be preferred.
How often can I use this shampoo?
Aveda Shampure Nurturing Shampoo is formulated for daily use due to its gentle cleansing and nourishing properties. Its mildness makes it suitable for frequent washes without drying out hair or scalp.
What does '98% naturally derived' mean?
This means that 98% of the ingredients are from plant, non-petroleum mineral, or water sources. The remaining percentage ensures the product's performance and stability. It reflects Aveda's commitment to using ingredients closer to their natural state.
Does this shampoo contain sulfates?
Info needed: The product description highlights 'silicone-free' but does not explicitly state 'sulfate-free.' Aveda often formulates without harsh sulfates, but it is best to check the ingredient list on the product packaging for confirmation.
Can this shampoo be used by children?
While the product is generally gentle and formulated for 'adult' age groups, specific recommendations for children are not provided. For children, especially those with sensitive skin, it is always best to consult with a pediatrician or use products specifically designed for their delicate hair and scalp.
Is Aveda Shampure Nurturing Shampoo vegan and cruelty-free?
Info needed: While Aveda as a brand is known for its commitment to cruelty-free practices and increasing vegan formulations, specific certification for this particular product is not detailed in the provided information. It is recommended to verify current certifications directly from Aveda's official website or product packaging for the most up-to-date information.
Troubleshooting
Hair doesn't feel clean after washing, or feels heavy.
Ensure you are rinsing your hair thoroughly after shampooing. Sometimes, product residue can be mistaken for uncleanliness. Also, try using a slightly smaller amount of shampoo, as this formula is concentrated.
Shampoo isn't lathering much.
This shampoo is silicone-free and highly naturally derived, which often results in less traditional foam compared to conventional shampoos. A rich lather is not necessary for effective cleansing. Ensure your hair is very wet before applying the shampoo, as this helps with dispersion and activation.
Scalp feels itchy or irritated after use.
While formulated to be gentle, individual sensitivities can occur. Discontinue use if irritation persists. Ensure you are rinsing all shampoo out of your hair completely. If issues continue, consult a dermatologist.
Pros and Cons
Pros
Gentle & Effective Cleansing: Cleanses thoroughly without stripping natural oils or causing dryness.
Lightweight Conditioning: Nourishes hair weightlessly, maintaining volume and movement.
Soothing Aromatic Experience: The signature Shampure aroma provides a calming and pleasant sensory experience.
High Natural Derivation: Appeals to users seeking products with a high percentage of naturally derived ingredients.
Versatile for All Hair Types: A single solution for diverse hair needs within a household.
Cons
Scent Preference: The distinctive botanical aroma, while calming for many, may not appeal to everyone.
Foaming Level: Naturally derived, silicone-free formulas may produce less lather than conventional shampoos, which some users might perceive as less effective, though it cleanses just as well.
Info needed: May not address specific intense hair concerns like severe damage or extreme dryness as a specialized treatment would.
Setup, Compatibility & Care Instructions
Setup:
Initial Use: For the 1000ml bottle, ensure the pump is properly extended and twisted to unlock. If it's a refill, pour carefully into a designated dispenser.
Dispensing: Press the pump top to dispense the desired amount of shampoo into your hand.
Compatibility:
Hair Types: Aveda Shampure Nurturing Shampoo is universally compatible with all hair types, including color-treated hair (though specific color-safe claims are not provided, its gentleness generally supports this).
User Group: Suitable for adults of unisex gender.
Sensitive Scalps: Its gentle, silicone-free, and largely naturally derived formula often makes it a good choice for those with sensitive scalps, though individual reactions can vary.
Care:
Storage: Store in a cool, dry place away from direct sunlight to preserve the integrity of the natural ingredients and aroma.
Bottle Maintenance: Keep the pump clean and wipe away any residue after use. For refillable bottles, ensure the pump is securely closed when not in use to prevent contamination and spills.
Shelf Life: While not explicitly stated, most natural beauty products are best used within 12-24 months after opening. Check the PAO (Period After Opening) symbol on the packaging, usually a jar icon with a number, e.g., `12M` for 12 months.