ICONIC LONDON Underglow Matcha Melting Cleansing Balm - 40G

Yes, the formula is designed to be gentle and effective for all skin types. While it's a balm, it emulsifies into an oil and rinses clean, making it suitable even for oily skin when properly rinsed.

Yes, it is formulated to be gentle enough for the eye area and effectively removes eye makeup. However, always be careful not to get the product directly into your eyes.

Apply to dry skin using dry fingertips or a clean spatula. Massage gently in circular motions to dissolve makeup and impurities. Then, add a little warm water to emulsify into a silky oil, massage again, and rinse thoroughly.

Matcha is rich in antioxidants, which help to protect the skin. It also has properties that can help to brighten the complexion and provide a soothing effect.

This refers to the product's multi-functional capabilities, which include effectively removing makeup, cleansing the skin, brightening, soothing, hydrating, nourishing, supporting the skin barrier, and providing an antioxidant boost, all in one step.

A small, pea-sized amount is typically sufficient for the entire face. You can adjust the amount based on the level of makeup you are wearing.

Ensure you are using enough warm water to emulsify the balm fully. Massage gently with water until the oil turns milky, then rinse thoroughly. You may consider a second cleanse with a gentle water-based cleanser if preferred.

Allow the balm to sit on the eye area for an extra 30 seconds to a minute to break down stubborn makeup more effectively before rinsing. Gentle circular motions can also help.

While designed to be nourishing, individual reactions can vary. Ensure you are applying it to dry skin and rinsing thoroughly with lukewarm water. Follow with your regular hydrating moisturizer.