e.l.f. Power Grip Primer Jumbo - 75ml

The main benefit is its ability to 'grip' makeup, extending wear time and preventing products from sliding or fading throughout the day. It also smooths and hydrates the skin.

Yes, the e.l.f. Power Grip Primer is formulated to be suitable for all skin types and tones.

Apply an even layer to your clean, moisturized face using your fingertips, patting it into the skin. Allow it to set for 30 seconds before applying your makeup.

No, it is non-comedogenic, meaning it is specifically formulated not to clog pores.

Yes, e.l.f. is proudly vegan and certified cruelty-free by Leaping Bunny and PETA.

Hyaluronic acid helps the skin retain moisture, contributing to a plump, hydrated, and smooth complexion, which is beneficial for makeup application and skin health.

If irritation occurs, discontinue use of the product immediately.

Ensure you are allowing the primer a full 30 seconds to set before applying makeup. Patting, rather than rubbing, during application also helps activate its gripping properties. Make sure your skin is clean and moisturized beforehand.

The tackiness is a normal and intentional part of the primer's 'grip' mechanism. It should become less noticeable after the 30-second setting time. If it still feels excessively sticky, you might be using too much product. Try a smaller amount.

Discontinue use of the product immediately if irritation occurs. While formulated for many skin types, individual sensitivities can vary. Consult a dermatologist if symptoms persist.

This gel-based formula is best patted onto the skin rather than rubbed. Dispense a small amount onto fingertips and gently pat across the face, working in sections if needed. Ensure your skin is hydrated as dry skin can make spreading difficult.