Too Faced Born This Way Super Coverage Multi-Use Concealer - Cloud

For concealing, choose a shade that closely matches your foundation. For brightening, select one shade lighter than your skin tone. It's best to swatch shades on your jawline or inner wrist to see how they blend with your complexion.

Yes, absolutely! This concealer is perfect for spot concealing blemishes, redness, or dark circles on bare skin for a natural, 'no-makeup' makeup look. Just blend the edges well.

Apply small dots directly to the areas you want to conceal or brighten. Then, gently pat and blend the product with a damp beauty sponge, a concealer brush, or your ring finger. Patting rather than swiping helps maintain coverage.

Ensure your under-eye area is moisturized but not greasy. Apply a thin layer of concealer. After blending, immediately set it with a light dusting of translucent powder. You can also press out any lines that form before setting.

While generally well-tolerated, individual reactions can vary. If you have sensitive skin, it's always recommended to do a patch test on a small, inconspicuous area of your skin before full application.

This concealer is highly pigmented, so a little goes a long way. Start with a small amount (1-2 dots for under-eyes or a tiny dot for blemishes) and build up if more coverage is desired. Over-application can lead to a heavy look.

Ensure your under-eye area is well-hydrated before application. After blending, lightly set the concealer with a small amount of translucent setting powder using a damp beauty sponge or fluffy brush. Avoid applying too much product.

You might be using too much product. Start with just a few small dots and blend thoroughly. Build up coverage in thin layers if needed. Ensure your skin is prepped well; dry patches can make makeup look heavy.

If 'Cloud' is too light, try blending it with a slightly darker foundation or concealer. If it's too dark, use it for spot concealing on areas that require less brightening, or consider a different shade from the BTW Super Coverage range for your primary concealing needs. Shade matching is crucial for seamless blending.

Make sure you're applying it to clean, prepped skin. For extended wear, lightly set the concealer with a setting powder. You can also use a makeup setting spray over your entire face once your makeup is complete.