Schwarzkopf LIVE Hair Dye - 097 Sea Mermaid

Achieve vibrant and glossy hair colour with the Schwarzkopf LIVE semi-permanent hair dye. This for...

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OnBuy.comSchwarzkopf (Pack Of 2) Live Hair Dye Semi-Permanent 097 Sea Mermaid Colour Gloss Toner Diy
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£20.49
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The RangeSchwarzkopf Live 097 Sea Mermaid - 097 Sea Mermaid / 0.2Kg
Free delivery in 1–3 days
£20.49
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Product Information

Full details

The Schwarzkopf LIVE Hair Dye in 097 Sea Mermaid is perfect for individuals looking to achieve a bold, vibrant hair transformation at home with a professional-grade, high-shine finish. This semi-permanent formula offers an electrifying color punch that lasts for up to 28 washes, making it an excellent choice for those wanting to experiment with trend-driven shades without the commitment of permanent dye. While it provides stunning, luminous results, users should be aware that the final intensity of the color can vary significantly depending on the starting shade and porosity of their hair.

All features

Model Part Number097
BrandSchwarzkopf

Extended Product Information

FAQs

Does this dye cover grey hair?

This is a semi-permanent fashion shade and is not designed to provide full grey coverage.

Can I use this on dark hair?

The color payoff on dark hair will be very subtle; for the best 'Sea Mermaid' effect, light or pre-lightened hair is recommended.

How long do I leave the dye on?

Follow the specific timing instructions provided on the inside of the packaging to ensure the best color deposit.

Is it safe for chemically treated hair?

While the ammonia-free formula is gentle, always perform a strand test if your hair has been recently bleached or permed.

Can I mix this with other colors?

The Schwarzkopf LIVE range allows for color customization, but it is recommended to test the mix on a strand first.

How do I remove the color if I want to change it?

As a semi-permanent dye, it will fade over 28 washes; using a clarifying shampoo can help speed up the fading process.

Troubleshooting

Color is not as vibrant as expected

The base shade may be too dark; the product performs best on pre-lightened or very light blonde hair.

Color applied unevenly

Ensure you are using enough product to fully saturate every strand and section the hair properly during application.

Staining on skin or surfaces

Use a barrier cream around the hairline and wipe any drips immediately with a damp cloth or specialized color remover.

Pros and Cons

Pros

  • Delivers highly pigmented, vivid color results
  • Leaves hair with a noticeable glossy shine
  • Easy to use for DIY home applications
  • Does not contain ammonia
  • Lasts through 28 washes

Cons

  • Results vary based on natural or previously treated hair color
  • Semi-permanent nature requires regular maintenance for longevity
  • May stain porous or bleached hair more intensely

Setup, Compatibility & Care

Before beginning, perform a strand test on a small, inconspicuous area to ensure you are happy with the color outcome. Protect your clothing with an old towel and use gloves during application to prevent skin staining. Because this product is semi-permanent, avoid using deep-clarifying shampoos immediately after dyeing, as these can accelerate fading. To extend the life of the color, consider using color-safe, sulfate-free shampoos and washing your hair with cool water. Keep the product stored in a cool, dry place away from direct sunlight when not in use.

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