VIRTUE Damage Reverse Serum - 30ml

Name: VIRTUE Damage Reverse Serum - 30ml
Brand: VIRTUE
SKU: 2m7dzcmd5e
Availability: InStock

Revive and shield your strands with the VIRTUE Damage Reverse Serum, a lightweight, cream-to-serum...

Best current price£36.00from Cult Beauty UK

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Product Information

Full details

The VIRTUE Damage Reverse Serum is an ideal treatment for individuals with hair compromised by heat styling, chemical processes, or color treatments who want to restore elasticity and shine. By leveraging the highest concentration of Alpha Keratin 60ku, this product effectively repairs broken fibers and provides a protective shield against environmental stressors. While it offers transformative results for damaged strands, users should be aware that the lightweight, cream-to-serum formula is most effective when applied consistently to clean, damp hair as part of a targeted restoration routine.

All features

Gender	Unisex
Series	Damage Reverse
Model Part Number	029532
Brand	VIRTUE

Extended Product Information

FAQs

Can I use this on dry hair?

While it is most effective on damp hair to lock in moisture, you can use a very small amount on dry hair to tame flyaways and add shine.

Is this product vegan and cruelty-free?

VIRTUE products are committed to high standards of ethical production; please check the specific bottle labeling for the latest certifications.

Does it provide heat protection?

Yes, the multi-protection complex helps shield hair from the heat damage associated with regular styling routines.

How long will the 30ml bottle last?

Depending on hair length and usage frequency, the 30ml bottle typically lasts between 4 to 8 weeks for regular users.

Is this safe for color-treated hair?

Yes, the formula is designed to be gentle and restorative for hair that has undergone chemical processing or coloring.

Troubleshooting

Hair feels sticky after application

You may be using too much product. Start with a pea-sized amount and focus only on the mid-lengths and ends.

Pump is not dispensing

Ensure the cap is fully tightened and try pumping several times to prime the vacuum mechanism within the bottle.

No visible change in hair texture

Consistency is key. Use the serum after every wash on damp hair to allow the Alpha Keratin 60ku to properly bond to the hair shaft.

Pros and Cons

Pros

High concentration of repair-focused Alpha Keratin 60ku
Provides a protective shield against environmental damage
Suitable for all hair types including color-treated hair
Non-greasy finish thanks to the cream-to-serum transition
Improves elasticity and strength of processed hair

Cons

Small 30ml size may require frequent repurchasing with daily use
Requires consistent application to see long-term repair benefits
Specifically designed for damaged hair, may offer less benefit for already healthy hair

Setup, Compatibility & Care

The VIRTUE Damage Reverse Serum is designed for universal compatibility, meaning it works alongside your existing shampoo, conditioner, and styling products. To maintain the integrity of the formula, store the bottle in a cool, dry place away from direct sunlight. The product does not require any special activation step; it is ready to use immediately upon dispensing. For care, ensure the pump is wiped clean after use to prevent product build-up at the nozzle, which ensures consistent dispensing for each application.