Aveda Shampure Nurturing Shampoo - 250Ml

Yes, it is specifically designed to gently cleanse and weightlessly nourish all hair types.

Yes, Aveda Shampure Nurturing Shampoo is a silicone-free formula.

It features a calming aroma derived from a blend of 25 pure flower and plant essences, which is the signature Shampure scent.

This shampoo is 98% naturally derived from plants, non-petroleum minerals, or water.

Yes, its gentle formula makes it suitable for daily use for most hair types.

Abyssinian oil is a key ingredient that helps to gently cleanse and weightlessly nourish the hair.

This often indicates incomplete rinsing. Ensure you thoroughly rinse your hair, especially the scalp area, until the water runs clear and no slippery residue remains.

As a silicone-free and 98% naturally derived formula, Aveda Shampure Nurturing Shampoo may produce a lighter lather than conventional shampoos. This does not impact its cleansing effectiveness. Try adding a little more water as you massage to activate more foam.

Ensure you are using an adequate amount of shampoo for your hair length and density. Also, make sure you are thoroughly massaging the shampoo into your scalp and hair, focusing on areas that may collect more oil or product buildup, before rinsing completely.

The calming aroma is derived from 25 pure flower and plant essences, and scent perception can be subjective. If too subtle, ensure adequate product use. If too strong, ensure thorough rinsing.